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  • Positioning brand to ignite communication
  • Positioning brand to ignite communication

    Time

      2020/4/9


    Category

      Design exercises


    Background

      After learning the strategy and creativity, I made a map of positioning the brand and detonating the communication.


    Description of the work

      Starting from positioning and occupying the mind, the head representing the mind is compared to a sand table. Different cities and terrain represent different brands and situations, implying that any product or service can occupy the market through positioning analysis and creative art of war!


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